Perhaps not

The choice of name seems a little ill-advised. I suspect most people would give this builder a miss.

Mind you, we're very accustomed to dilatory tradesmen in west Wales. Currently I am waiting for no less than three plumbers to respond to my request to repair a dripping tap. Two have failed to answer telephone messages. The other who I met in the street promised to come round last Monday... 
It must have been  a Pembrokeshire promise - like manana  but without the sense of urgency.