Double Double Denim Denim

Today was Double Denim Day.

It is beyond me as to why such a timeless look has been labelled a fashion disaster, uncool or a crime in the past.

Look at these people, engulfed in the awesomeness of matching arguably one of the most practical fabrics to ever be worn.
Now ask yourself this- are you satisfied by how uncool you feel in comparison to them?
I believe your answer will be no. Now go out there and denim up.

Special mention to Fran for not only triple denim'ing but for pulling it off like it was straight out of next years winter collection.

Denimdenimdenim.