All because the lady loves...

Perhaps not Milk Tray in this case but a gift-wrapped  insect that her suitor hopes will distract the object of his desire long enough for him to impregnate her.

Rubbish photos but the sun was in my eyes as I tried to focus on what was happening: two small spiders at either end of a web,  this male (I presume) was preparing his 'nuptial gift' before attempting to approach the female with it and there was some jiggling about and maybe she said she preferred Black Magic anyway because the object of the exercise didn't appear to be achieved. This didn't happen in the Cadbury's ad.