Undefeated

Invicta is the county motto and is also the name of the horse. The horse symbol supposedly dates back to the 5th century when Hengist and Horsa arrived with a ragtag band of Angles, Saxons and Jutes to invade Briton and set up the Kingdom of Kent. Folk talk of invading Britain in those days but they didn't bother going to all the bits of the British Isles. The Romans built a wall rather than schlepping up to John O'Groats. This bit of south east England was being fought over and on for centuries but many of the people who claimed victory round here didn't bother with Yorkshire or Wales or Cornwall let alone crossing the Tweed. And the Vikings were here for a bit of pillaging as often as not too.

The county was granted the motto by William the Conqueror after he was taken hostage by some Jutish noblemen near Strood, he was probably aiming for the fast train to St Pancras. In return for his freedom he gave his kidnappers a pardon and the right to use the motto meaning "Unconquered". It's Latin and those craft Lats make words have any number of different meanings, probably to make it easier to learn - fewer words if they all have half a dozen meanings.

Neigh on everything round here is called Invicta and/or uses the white horse as part of their logo. Obviously the County Council have it but so do many town councils including those no longer in Kent; Bromley for example. This is the logo of Kent Fire and Rescue from my neighbour's work vehicle.