What's In A Name?

TV Station KSBW in Salinas...call letters...although they seem random so many have meaning. "K" means west coast...or west side of the map...then all bets are off. My drive from the San Jose airport to Salinas was beautiful...fields and fields and fields of crops about to be planted...lettuce and artichokes and cherries and who knows what. KSBW...Salad Bowl of the World...splain's a whole lot!!!