Subliminal Suggestion...

....watched an interesting wee programme on Tuesday looking at the role psychology and neurology plays in political campaigning. So, most of us will carefully assess the arguments, painstakingly seek out and interrogate the available information and then......over-ride our rational faculties with an emotional response. The power of subliminal persuasion was covered too. Interesting.......

Dropping Owen off at Lamancha tonight so that we can take in some of the final fringe offerings for 2014.
Must take it easy as I'm ride leader for the 9.30am mob at Ronde tomorrow.