Simples

We spend heaps on youngsters, getting them the latest electronic devices etc. However as any parent will recall it's the cardboard box that really hits the spot.

The plastic bottle has a spoonful of pulses in it, it has then had the top glued on. The bottle may be shaken, hammered, bitten you think of anything thing that can be done and it has been. Our latest snot monster can now wave it around and chew on the top, all at the same time.

"The award for innovative toys goes to.....Chav Valley." (Not a typo)