The End is in sight?

Or so we are led to believe.

1. Why all the suspense & faff about "Improving" & upgrading"?
2. Why all the guff about "New features, coming shortly?
3. Why all the Hype about the Polaroid marriage being such a GREAT move?
4. Is they're anywhere HALF as good we can migrate to?
5. Would EVERY member, paid or free, bunging a fiver into the pot make any difference?
Say 100,000 members @ a fiver a throw = Half a million Squids.
6. How short ARE the coffers?
7. WTF is REALLY going on?