The Lozarithm Lens

By Lozarithm

Pinboard #19 (Wednesday 17th July 2024)

Since the internet took over our lives the promotions department of record labels have saved themselves a vast fortune by sending e-mails or updating websites and social media sites whereas in the past they would have been posting out postcards to publicise their artists' latest gifts to humanity product. However, these physical cards are far more impactful and long lasting than the ephemera that now clutter up our hard drives.

I spent some time sorting and filing old magazine cuttings, from the back numbers I have been recently studying, to archive into existing folders and organisers, where I found masses of these old promotional cards from the nineties (slightly more recent than the singles sleeves I have been posting as I had left the BBC by then).
Not quite as pin sharp as I'd have liked but does look better in Large.

L.
Thursday 18.7.2024 (1404 hr)

Blip #4124 (#3874 + 250 archived blips taken 27.8.1960-18.3.2010)
Consecutive Blip #002
Blips/Extras In 2024 #108/266 + #045/100 Extras
Day #5226 (1296 gaps from 26.3.2010)
Lozarithm's Lozarhythm Of The Day #3263 (#3102 + 160 in archived blips)

Old Forge series
Artwork series
Records, Film and Books series
Pinboard series

Taken with Pentax K-50 (Red) and Sigma AF 17-70mm F2.8-4 DC Macro HSM lens

Lozarithm's Lozarhythm Of The Day:
The Wannadies - Hit (1996)
The postcard in the blip was issued by Indolent Records in the UK, but while the Wannadies were in dispute with the label and not having records released they gave away two tracks that were being planned as B sides to Fantastic Plastic in the UK to release 'for the fans' in  December 1996, one of which was Hit. The reaction was so good, the song was included on the new album Bagsy Me and released as the next official Indolent single in April 1997. It then became their first actual UK top 20 hit, remaining the biggest hit of this Swedish band's career.

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