Call That A Colour ?

Spotted these cars on the local garage forecourt this morning, but what on earth is that colour ?

I'm guessing it has a poncy name, like "cappuccino" or "latte" although to me it looks more like "weak tea".

Addendum: Firstly, its a Fiat 500, secondly, "New Age Cream" apparantly.

Proof (if were ever required) that car manufacturers have run out of names for paint colurs.

Mind you, I still remember my first car, an old Mk II Ford Escort, in woderful "Peppermint Sea Green" - quite a colour.